After a DEA diploma in Economics and a short stint as an academic, Joyce Hadife launched City Films Production along side her life partner and renowned director Marc Hadife in 1996. She has worked as the company’s Executive Producer and Company Owner ever since. During her extensive career, Joyce has managed to bring City Films to the forefront of the production industry and position it as the leading production house of the MENA region.
Headquartered in Beirut, City Films has a track record of infusing projects with big screen production values. The company is behind commercials that have been recognized at every major awards festival in the region such as the Dubai Lynx Awards and the MENA Crystals. Joyce has had the chance to work on projects for clients ranging from Coca Cola to the United Nations and to shoot projects with Penelope Cruz, Omar Sharif, Lionel Messi, and Cristiano Ronaldo to name but a few.
Joyce is always striving for original and creative experiences as well as new and exciting challenges. She is committed to high production standards and is known for her hard work and relentless focus on delivering outstanding films.