RIKKE HEINECKE
Film, Innovation & For Good

Rikke Heinecke

  • company

    STURDY.

  • position

    Director of Production

Rikke serves as Director of Production for the Brand and Experiential team at STURDY., where she drives innovative content and immersive experiences through a rare blend of strategic leadership and deep production expertise. Clients include Bad Bunny, Adobe, Formula 1, Linkin Park, Drake, Redbull and Bad Omens

Beyond overseeing execution, Rikke plays a critical role in shaping the studio’s go-to-market strategy — translating cultural insights, brand objectives, and creative ambition into scalable production models. Her work bridges concept and delivery, aligning operational efficiency with long-term business growth. From spearheading multi-million dollar RFPs to building strategic partnerships with agencies and global brands, Rikke helps position STURDY. as a force in modern storytelling and branded entertainment. 

Rikke is a leader in both creative and production spaces, bringing over 15 years of experience across advertising, music, media, and entertainment. 

Prior to STURDY., Rikke has led production teams at Warner Music Group and ViacomCBS, and played pivotal roles in launching and scaling multiple production company startups. As a seasoned line producer, Rikke has collaborated with top-tier global advertising agencies, record labels, and Fortune 500 brands, overseeing high-profile campaigns for clients including Toyota, Porsche, Lexus, Mercedes-Benz, Don Julio, T-Mobile, Bose, Coca-Cola, Sprite, and Doritos

She is a graduate of the University of Southern California’s Film & Television Production Program.

All 2026 Jury