Soleil
Badenhop
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company
VCCP Singapore
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position
Creative Director
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website
about the jury
Soleil Badenhop is a multi-awarded Creative Director at VCCP Singapore. With a decade of experience, she began her career as a copywriter at FCB and Dentsu Philippines, then rose up the ranks as a Creative Director for GIGIL. She was mentored by industry legends like Merlee Jayme, Biboy Royong, Badong & Herbert of GIGIL, Andrew Hook, and Ted Lim who selected her as one of the 100 global delegates for the 2019 LIA Creative LIAisons program. Her work for brands like Greenpeace, Netflix, Deliveroo Singapore, Grab, Unilever, and the LoveYourself Organization has earned her top honors including Gold and Silver Cannes Lions, D&AD Impact, Clio, The One Show, The Drum Awards, and more. Soleil has also stood out in competitions like the Cannes Lions Amazon Hackathon and Young Health Lions, and was named Campaign Brief Asia’s Top 3 Most Awarded Creative in the Philippines in 2020. She’s been recognized as Adobo Magazine’s Top 1 Copywriter and Young Creative in Manila in 2019, and she is also an alumni of the Cannes See It Be It 2022 program, and hailed as one of the winners of The One Club’s Next Creative Leaders of 2022.
