Rodrigo, a 30 year-old Brazilian Carioca, is into journalism by his graduation, marketing by his profession and filmmaking by his passion. In his early career he was an assistant director in the Brazilian film industry. This experience taught him the filmmaking principles that helped him begin to direct a few TV ads and music videos at Killers production company.
In 2010 he started work for Coca-Cola Brasil as a film production consultant. At the end of 2011 Rodrigo was invited to manage all film, photo and music production for Coca-Cola Brasil, where he has learned a lot, helping the company produce excellent campaigns.
Nowadays Rodrigo is creative strategist for Coca-Cola World Cup, Coke Zero, Fanta, Sprite Schweppes and Kuat.