North Asia CCO


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Norman started his career in hometown Singapore before expanding his role across the region in Grey, Leo Burnett, JWT Taiwan & SEA, Bates and Lowe China. In Oct 2014, he took helm as North Asia CCO and China Chairman in JWT Shanghai.

He has sat as jury in major award shows including D&AD, The One Show,
Spikes Asia and Adfest. Norman’s most recent metal haul included a Gold, Silver and two Bronze Cannes 2014 Lions in Print, Outdoor and Film for “Human Traffic Signs”, a public service campaign for Buick/Shanghai GM.

The same campaign also won Yellow, White, Graphite, and two Wood D&AD Pencils, and two One Show Gold pencils and Merit Awards in 2015. Global Gunn Report & Good Report rated “Human Traffic Signs” as Most Awarded Print Campaign and No. 1 Social Responsibility Campaign in the world. While the prestigious Longyin Review awarded Norman “Top Creative Director in Greater China” in 2014.

He has just published his book “10 Years: 100 Postcards to Creatives” – a collection of anecdotes and observations of the industry.