Around 8 years ago, Michael Opitz came out of nothing. Nothing meaning a really small town where nothing really ever happens. In the following years Michael worked on brands like AirBnB, NIKE, Mercedes Benz, Vodafone, SKY and Ferrero, and helped them to achieve nothing at all. He contributed nothing at agencies like GREY, Scholz&Friends, VCCP and Jung von Matt. And recently he returned to VCCP as their Head of TV for absolutely no reason. Having achieved nothing, Michael takes great pride in doing nothing about it. Now you may wonder how someone who did nothing can do so well? Because apart from nothing, Michael can perform a really stunning backflip that will blow your mind and make you forget about anything you have just read.